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August 02.2025
3 Minutes Read

Discover How the Sun Ranch Resort Channels 1970s California Style

Cozy 1970s California style sun ranch resort room with rustic charm.

Embracing 1970s California Aesthetics in Byron Bay

The Sun Ranch Resort, nestled in the scenic hinterlands of Byron Bay, Australia, is more than just a relaxing retreat; it's a bold statement of design and culture. Drawing inspiration from iconic 1970s California ranch houses, the resort uniquely integrates retro charm with modern sustainability. With its sunken living rooms, crushed velvet upholstery, and playful knick-knacks, Sun Ranch invites visitors to unwind in style.

The Vision Behind Sun Ranch

Fashion designer Jamie Blakey and travel journalist Julia Ashwood envisioned a place that embodies the easygoing yet artistic spirit of the era. Collaborating with like-minded creative friends and the environmentally conscious design-build firm Balanced Earth, they have crafted a space that feels both nostalgic and fresh. Describing their concept as "like a rock and roll afterparty from the seventies," Ashwood and Blakey infused the resort with artistic details that charm every visitor.

Sustainability Meets Style

One of the most remarkable aspects of Sun Ranch is its commitment to sustainability. Spanning a 55-acre former cattle farm, the resort has prioritized ecological restoration, welcoming over 10,000 native plants and trees back into the landscape. With solar panels and rainwater harvesting integrated throughout, Sun Ranch illustrates how luxury can coexist with environmental stewardship.

Transformational Design Elements

Upon entering the original ranch house, known now as The Rambler Long House, guests immediately notice the striking design choices that pay homage to vintage aesthetics while ensuring warmth and comfort. The sunken lounge area, adorned with tiger-print velvet seating, serves as a communal hub where breakfast is served. Features like custom sculptures crafted by artist Lana Launay provide a masterclass in integrating art into hospitality spaces.

Distinctive Guest Quarters

The resort offers six charming off-grid barns as guest accommodations, each designed with cozy, paneled-wood interiors. As described by Ashwood, these spaces are reminiscent of creative getaways where artists could find inspiration—a perfect environment for intimate gatherings or solo retreats. Each barn consists of open-plan living areas and fully equipped kitchens, allowing guests to truly feel at home.

A Profitable Adventure

Financially, the resort has exceeded expectations. Originally acquired for $3.9 million in 2021, it recently sold for over $15 million, a testament to its successful concept and execution. The undisclosed new owners plan to preserve the resort’s unique charm, ensuring that visitors continue to experience its vibrant spirit.

Creating Your Own Retro Sanctuary

Visitors to Sun Ranch may not always have the opportunity to experience its luxurious ambiance firsthand, but they can take inspiration from its stylish design. Homeowners looking to channel a similar vibe in their own spaces could start by considering retro-inspired decor elements like fringed lampshades or vintage upholstery. Incorporate sustainable features, such as local plants and eco-friendly materials, into renovations to reflect the ethos of Sun Ranch.

Why It Matters to Homeowners

As homeowners prioritize environmental consciousness in their housing choices, the story of Sun Ranch serves as a compelling case study of how design and sustainability can work synergistically. It challenges the notion that style must be sacrificed for eco-friendliness, proving instead that a beautiful home can also be a responsible one.

Understanding the blend of retro design and modern sustainability opens the door for homeowners and contractors alike to innovate in their projects. Whether through DIY home improvements or professional renovations, this narrative encourages a reimagining of living spaces that not only looks great but also respects the planet.

Home Design & Inspiration

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